The launch of shopbwana.com

Sara Drawwater
Inside Infobwana
13 December 2020
Today we launch shopbwana.com, a platform that enables any businesses to sell anything anywhere with ease. It is dedicated to online shopping and delivery and we're developing a free product that meets the needs of independent retailers who sell through WhatsApp and social media.

Rebranded websites

shopbwana.com sits alongside infobwana.com, the rebranded version of thebestofzambia.com which used to house both the online shop and business directory. Read the full story about this transition here.

Developing specific features for online shopping

By having a website that is dedicated to online shopping and delivery, we can now focus on developing the specific features needed for a successful online shop such as reviews, a loyalty scheme, an affiliate scheme and international payments and delivery.

Our first step has involved moving all our current clients online shops to shopbwana.com. As we speak we are developing a free product that meets the needs of independent and micro retailers who sell through WhatsApp and social media.

This is an exciting opportunity for us to help small independent retailers to sell better online and solve the very real problems they experience thus enabling them to scale their online businesses more easily. Interested? Join the waitlist to get early access here: shopbwana.com/early-access

Building trust and traction

Our online shopping survey of over 1000+ respondents highlighted that trust and education, and the limited number of products available stand in the way of online shopping traction in Zambia.

And yet, online shopping through social media and WhatsApp in Zambia is thriving and very much alive. Therefore, solving the frustrations and limitations buyers and sellers experience with the tools they are currently using through shopbwana.com means we will pull in a large audience of ecommerce ready buyers and sellers, something that will benefit everyone.

This move helps us build trust with a much bigger audience, it sensitises buyers and sellers to using our platform so that the next step, “paying online” is not such a culture shock.

We are especially excited about shopbwana.com spotlighting all the hand made and independently created products that are currently difficult to find, let alone buy from, on a national, regional and international scale.

Sell online through shopbwana.com

  • If you’re an independent and micro retailer that wants an easier way to sell through social media and WhatsApp, join the waitlist to get early access and other goodies: shopbwana.com/early-access
  • If you’re an established product led business, sign up today and we’ll help you set up your online shop: shopbwana.com/platform
  • If you’re a service led business, sign up to infobwana.com to advertise your business and services: https://infobwana.com/platform 

Run a business in Zambia?

Online Business Essentials – Everything you need to market your business online
Ecommerce – Everything you need to start an online store and sell online
Branded Website – Everything you need to launch a business website

About us

Find suppliers for whatever you need in Zambia
Each supplier page has all the information you need to choose the best option for you — contact details, directions, opening times, photos, prices, products, services, special offers and more.
Our mission
Provide useful information about businesses in Zambia
Empower Zambian businesses to market themselves online
Share our beloved country and continent with the world
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