Marketing Specialist - 1

Zambia National Commercial Bank Plc (Zanaco) is inviting applications from suitably qualified members of staff with relevant experience for the following job aimed at contributing to the Bank’s strategic vision, in the Commercial Division under the Marketing Department at Head Office: -

Responsibilities

The Marketing Specialist will be responsible for assisting in the execution of strategies, brand management and campaigns. The executive will support the generation of strategies that will grow the Banks market share and brand’s reputation, improve customer experience and drive growth.

To assist in drafting briefs for agencies and other suppliers

To plan, co-ordinate and implement internal marketing

To draft and build reports for Commercial Heads of Business and MBoard

Event implementation

Competitor scanning and reporting

Building and managing a rich content/editorial calendar that attracts a qualified audience to our chosen digital platforms

To be monitoring and engaging in relevant social discussions about Zanaco

Initiating effective marketing campaigns online and run regular social promotions and track their success e.g. Twitter chats, LinkedIn discussions etc.

Writing various types of articles on products and services that will be used as content for our platforms

Stay up-to-date with digital marketing trends and potential new channels and strategies to keep Zanaco ahead in the digital marketing space

Assisting in budget management through regular reporting of budget utilization and submitting and reconciling expense reports

To be responsible for logging in quotes and invoices in iProcure

To be responsible for payments to agencies and suppliers

Planning, setting up meetings and taking detailed minutes and action plans

To maintain shared folders for all marketing templates and reports

To maintain contact lists and appropriate filing systems

To update and maintain policies and procedures INTERNAL/EXTERNAL CONTACT External Advertising Agencies and other stakeholders that form part of the delivery value chain Internal

All Divisions

Qualifications

Grade 12 Credit or above mandatory in Mathematics and English and any other three subjects.

University Degree in Marketing or a related field

Minimum two years in a busy marketing department

Active and well-rounded personal presence in social media with a command of each network and their best practices

Good understanding of the full marketing mix

JOB CORE COMPETENCIES

Good written and oral communication skills

The ability to work and thrive in a fast – paced, rapidly changing work environment

Personal interest in staying up-to-date on the latest trends

Creative thinker

Positive attitude

Team player

Efficient Time management

Ambitious and energetic, able to get things done

Strong knowledge of bank products and channels

Confident and resilient

Ability to understand and interpret customer needs

How to apply

All applications Must have an application/cover letter, copies of qualification certificates including Grade 12 and detailed curriculum vitae indicating the position being applied for in

to the email below: