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Marketing Specialist

If you live and breathe marketing, we need to talk. We’re looking for a flexible, experienced and versatile marketer who will be responsible for the growth of our inbound sales channels. We are looking for someone with a wealth of experience, marketing knowledge and the ability to Promote our services to prospective clients as well as our Platform www.tigule.com.

Responsibilities

  • Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
  • Deploy successful marketing campaigns and own their implementation from ideation to execution
  • Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
  • Produce valuable and engaging content for our website and blog that attracts and converts our target groups
  • Build strategic relationships and partner with key industry players, agencies and vendors
  • Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
  • Oversee and approve marketing material, from website banners to hard copy brochures and case studies
  • Measure and report on the performance of marketing campaigns, gain insight and assess against goals
  • Analyze consumer behavior and adjust email and advertising campaigns accordingly
  • Market and Manage Clientele for Tigule.com

Requirements

  • Demonstrable experience in marketing together with the potential and attitude required to learn
  • Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
  • Solid knowledge of website analytics and Social Media
  • Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
  • A sense of aesthetics and a love for great copy and great communication
  • Great writing and speaking skills
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • BSc/MSc degree in Marketing or related qualifications
  • At least 3 Years Experience in Marketing
  • Based in Lusaka Zambia
  • Access to own transport is a bonus

Method of Application

To apply for this job email your details to the email below:

Apply online
http://www.tigule.com
Email applications to
Michaelm@neonovatechnologies.com
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